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CEO E-mails Marketing Tools

Recent changes in technology have turned the economy in a new direction. The digital age has significantly changed the way the market functions. CEOs have started relying on new age trends to develop their companies. Smart usage of these technologies help in elevating the image of their company. Since a CEO has to focus on every aspect of a company, it is essential that he/she should know how to handle the e-marketing tools available in the market.

While most trends like spamming and banners have faded, CEOs have switched to search engine optimization, paid searches and digital connectivity. Consumers extensively use mobile phones and have become electronically accessible. So, a smart way to reach people is through text messages.

Social networks have gained a lot of popularity in recent times. They have created a virtual bridge among people. Those with similar interests are able to connect with each other and discuss their views and opinions.

The above mentioned technologies can be related and work as a good combination. For example, consumers are able to purchase accessories from their mobiles after receiving updates on their social network pages. Similarly, consumers can shop online after getting an update on their mobiles through text messages.

Any developments on product and services can be conveyed to the consumer using these marketing tools. Posting web content with the help of RSS is another smart e-marketing tool. Gaining on the economic advantage, CEOs have also opted for e-newsletters and pay per click advertisements with search engines.

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  • del.icio.us
  • Facebook
  • Yahoo! Buzz
  • Twitter
  • Google Bookmarks
  • LinkedIn
  • PDF
  • RSS
  • email

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